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Salesforce MCE-Admn-201 Questions & Answers - in .pdf

MCE-Admn-201 pdf
  • Total Q&A: 166
  • Update: Aug 27, 2026
  • Price: $59.99
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  • Vendor: Salesforce
  • Exam Code: MCE-Admn-201
  • Exam Name: Salesforce Certified Marketing Cloud Engagement Administrator
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Salesforce MCE-Admn-201 Q&A - Testing Engine

MCE-Admn-201 Study Guide
  • Total Q&A: 166
  • Update: Aug 27, 2026
  • Price: $59.99
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  • Vendor: Salesforce
  • Exam Code: MCE-Admn-201
  • Exam Name: Salesforce Certified Marketing Cloud Engagement Administrator
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Salesforce MCE-Admn-201 Exam Overview:

Certification Vendor:Salesforce
Exam Name:Salesforce Certified Marketing Cloud Engagement Administrator
Exam Number:MCE-Admn-201
Passing Score:67%
Exam Format:Scenario-based, Multiple-choice, Multi-select
Exam Duration:105 minutes
Exam Price:$200 USD + tax; retake: $100 USD
Related Certifications:Salesforce Certified Marketing Cloud Consultant
Salesforce Certified Marketing Cloud Engagement Developer
Available Languages:English, Japanese
Certificate Validity Period:2 years
Real Exam Qty:60 scored + up to 5 unscored
Recommended Training:Trailhead Learning Path
Official Exam Guide
Exam Registration:Official Registration
Pearson VUE Registration
Sample Questions:Salesforce MCE-Admn-201 Sample Questions
Exam Way:Online proctored or onsite at Pearson VUE test centers
Pre Condition:No mandatory prerequisites; 3–6 months hands-on experience recommended
Official Syllabus URL:https://trailheadacademy.salesforce.com/certification/exam/mce-admn-201

Salesforce MCE-Admn-201 Exam Syllabus Topics:

SectionWeightObjectives
Digital Marketing Proficiency13%- Marketing Cloud product inventory and offerings
- Governance and compliance in digital marketing
- Security best practices for data, permissions, and PII
Maintenance15%- Account monitoring and system availability
- Evaluation of additional Marketing Cloud products
- Data extraction, reporting, and analytics
Subscriber Data Management18%- Preference and profile center configuration
- Data import, export, and quality management
- Contact model design and implementation
- Data extensions, relationships, and data architecture
Setup38%- Marketing Cloud extension products and features
- Security policies, password management, and access control
- Business units, user accounts, and permission settings
- Setup Home features and configuration
- Integration configuration and management
Channel Management16%- Social Studio and Advertising Studio configuration
- Email Studio configuration and features
- Mobile Studio setup and functionality
- Journey Builder concepts and use cases

Salesforce Certified Marketing Cloud Engagement Administrator Sample Questions:

Question 1

NTO wants to copy journeys across business units.
What could be used to replicate journey structure so it can be easily recreated in another account?

A. Copy activities
B. Deployment Manager
C. Journey Templates
D. Journey Extracts


Question 2

A publishing company has presented the following:
* A need to send renewal reminders to customers whose subscriptions expire in 15 days and 7 days.
* A campaign needs to be created and managed by a general marketing user who will not have administrative rights and who is not technical.
* The customer's expiration date is included in the data file.
What component should the customer's solution include?
Choose 3 answers

A. Template-based emails
B. Suppression list
C. Automation StudioTerm
D. Data Filter
E. Triggered Send


Question 3

Northern trail Outfitters (NTO) is warming a new Dedicated IP address, and they need to monitor their deliverability across major ISPs.
Which bounce type would be indicative of the ISPs view of NTO's sending reputation?

A. Technical
B. Block
C. Soft
D. Hard


Question 4

Analyst of The Northern Trail Outfitters(NTO) marketing team needs to pull email metrics for an upcoming quarterly company meeting. These metrics need to be reported per email campaign for each of NTO's Business Units:
* Number of Sends
* Delivery Rate
* Overall Bounce Rate
* Block Bounce Rate
*Open Rate
* Click Rate
* Complaint Rate
* Unsubscribe Rate
Which email report should NTO's Marketing Analyst pull from Marketing Cloud to get this information?

A. Email Performance Over Time Report
B. Account Send Summary Report
C. Campaign Email Tracking Report
D. Email Send Report


Question 5

Northern Trail Outfitters (NTO) only has enough licenses for their staff. A campaign manager is out on parental leave How should NTO create a new user to fill in?

A. Delete the campaign manager's user and create a new user
B. Transfer the campaign manager's permissions to a new user
C. Deactivate the campaign manager's license and assign it to the new user
D. Disable the campaign manager's user and create a new user


Solutions:

Question 1
Answer: C
Question 2
Answer: A,C,D
Question 3
Answer: B
Question 4
Answer: D
Question 5
Answer: C

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MCE-Admn-201 Related Exams
Marketing-Cloud-Account-Engagement-Specialist - Salesforce Marketing Cloud Account Engagement Specialist
Marketing-Cloud-Administrator-JPN - Salesforce Certified Marketing Cloud Administrator Exam (Marketing-Cloud-Administrator日本語版)
Marketing-Cloud-Email-Specialist - Salesforce Certified Marketing Cloud Email Specialist
MC-202 - Salesforce Certified Marketing Cloud Email Specialist
MC-201 - Salesforce Certified Marketing Cloud Account Engagement Specialist
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